Our Story

Our Story – The Magical Box Co.

The Magical Box Co. was born out of the magic and excitement that our founder, Camille, experienced as a child on Christmas Eve—one of her fondest memories growing up. When Camille had her first child, she wanted to recreate that same sense of wonder and joy, so she began crafting Christmas Eve boxes to start a new family tradition.

What started as a personal project soon extended to friends’ children, with Camille hand-cutting tags, battling her printer to create labels, and making endless trips to craft stores. Despite her efforts, the process became overwhelming and costly, and the final result didn’t have the polished look she imagined.

That’s when Camille realised there had to be a better way for busy parents to create these magical moments—without the stress or expense. Driven by her passion for making family traditions easier, she set out to design beautiful, ready-made boxes that capture the magic and wonder of special occasions.

At The Magical Box Co., we believe in making every celebration memorable and effortless. From the excitement of Christmas Eve to the joy of Easter and the magic of Tooth Fairy visits, our carefully curated boxes help families create lasting traditions—without the hassle.

Proudly made in New Zealand, our mission is to bring joy and magic to your family’s most special moments.